Amanda Palumbo

amandaLpalumbo@gmail.com

A dedicated and dynamic journalist with advanced skills in digital, video and news management.

Passionate and dedicated professional who specializes in award-winning content that resonates with target audiences and promotes product branding. Experienced project manager delivering tangible results under tight deadlines. Empathetic people manager with a track record of motivating teams to meet and exceed goals.

Career History

Managing Editor
KIRO TV/KIRO7.com
Seattle, WA
9/2021 – Present

Manage a staff of 25 journalists closely overseeing their content from inception to execution across multiple platforms. Ensure content meets the highest legal and editorial standards set by the company. Mentor and grow young journalists to foster talent and morale. Work closely with marketing staff to execute brand and message across on-air and digital platforms.

  • Managed the content production that resulted in the station grossing the most market share for local news in the Seattle DMA for Oct. 2021 & Nov. 2021.
  • Oversaw and executed complex investigative and special projects that made the station the only one in the market to grow year over year in Nov. 2021. 
  • Reconfigured employee schedules and workflow to maximize quality content production across on-air and digital platforms.

Manager of Content and Coverage
KIRO TV/KIRO7.com
Seattle, WA
08/2020 – 09/2021

Oversaw content, staff and metrics for on-air, digital and streaming platforms. Created and executed digital and social media campaigns for major news events and station initiatives. Coordinated with the corporate analytics team to monitor and adjust to the ever-changing landscape of social media algorithms and search engine optimization. 

  • Desktop site amassed more than 95 million pageviews in 2021.
  • News and weather app views came in 4% above goal with more than 50 million views.
  • Recognized for exceptional performance and promoted to top management position in 13 months.

Writer-Editor
Stars & Stripes Europe
Kaiserslautern, DE
7/2019 – 8/2020

Generated top-performing content that focused on community news, travel, lifestyle, education and military life. Conducted in-person and radio interviews promoting the company’s online and print publications. Crafted engaging social media content that pushed users back to the digital products. Produced and edited videos for social media platforms to market and promote products. 

  • Initially freelanced for the publication but was asked to join staff after three months.
  • Created video and editing guidelines used for marketing and promotion of publications.
  • Worked closely with various military branches to translate complex international transitions from American to European life in easy-to-digest and understandable guides.

Senior Executive Producer of News Content & Investigations
KCTV5/KCTV5.com
Kansas City, MO
9/2016 – 9/2018

Managed staff and content production for a newsroom that produced more than 70 hours of live television news each week, while also producing award-winning special programming and documentaries. Collaborated and strategized brand relaunch to repair station image and increase viewer preference. 

  • Executed daily and long-term content planning that raised viewership in key demographics in five newscasts between 18%-132% year over year from June 2017-June 2018.
  • Recruited and hired strong producing staff by creating and maintaining an internal database of potential candidates, tracking them over the course of their careers. 
  • Received four Emmy Awards for societal concerns, consumer news, investigative reports and politics/government reporting.

Executive Producer of News Content & Investigations KCTV/KCTV5.com
Kansas City, MO
6/2015 – 9/2016

Relaunched KCTV5 News Investigations, building an award-winning team from the ground up. Converted complex investigations from an on-air product to a visual digital medium. Managed all weekend broadcasts. 

  • Produced expansive, successful and award-winning 20-part series “Guns in the Heartland.”
  • Strategically placed stories in particular dayparts to increase demo and household ratings. 
  • Received the prestigious Edward R. Murrow award for hard news and two Emmy Awards for specialty assignments and feature news.
  • Served as interim news director and promoted to senior position within 15 months. 

Additional experience as News Content Producer for KCTV5, KOKI and KSWO.

Skills

  • Adobe Premiere Pro
  • Adobe Rush
  • Adobe Lightroom
  • Arc Content Management
  • BatchGeo
  • Buffer
  • Canva
  • Chyron
  • Facebook Fan Page Manager
  • Facebook, Twitter, Google and Instagram Analytics
  • Flourish
  • FOIA
  • Google Data Studio
  • Google Interactive Maps
  • Google Office Products
  • iMovie
  • iNews
  • MAC products
  • Microsoft Office Products
  • Social News Desk
  • Tableau
  • WordPress

Education

Cameron University
(2001-2005)
Bachelor of Liberal Arts, Radio/TV Broadcasting
Minor: Political Science

Volunteer

Metropolitan Organization to Counter Sexual Assault, Kansas City
(January 2010 – January 2012)
Volunteered as a victim’s advocate and crisis intervention counselor for sexual assault survivors.